Monday, March 12, 2012





Target’s symbol is red, which could trigger increase adrenaline flow and could also make you become excited. They probably chose red because they want the customer to feel happy while shopping at their store. This logo has both a symbol and text to market this company. Target has a very well-known logo which reflects good banding.

Monday, March 5, 2012

Comparing Photoshop and Illustrator




Both Photoshop and Illustrator were produced by the same company. Photoshop is for taking images and transforming them into something different or maybe to just polish its look up. You can create unique graphics with Photoshop, but you must start with a base image and your tools are limited compared to adobe illustrator. Illustrator is a completely different program that allows you to create your own unique image from scratch. Illustrator is used for drawing and is a vector based program, whereas Photoshop uses pixels and is more for tweaking and modifying images. Both are very easy to use as you can find tutorials on both programs in no time.